Laura Edwards-Orr joined the Center for Good Food Purchasing as the Director of Institutional Impact in 2020 to help build the capacity of institutions to act as leaders in the good food movement. Previously, she was the Executive Director of Red Tomato—a Massachusetts-based food hub, focused on connecting a network of produce growers to diverse wholesale market outlets across Northeast. At Red Tomato, Laura was instrumental in developing rapid turn-around produce supply chains, achieving $5 million in gross sales, and building the organization’s capacity to serve the institutional market. In recognition for her leadership in the sector, Laura was named one of Fruit and Vegetable Growers 40 Under 40 in 2018. Prior to her eleven-year tenure at Red Tomato, Laura worked at Farm Aid where she ran their farm crisis hotline, managed a national grant program, and developed a web-based platform to reach farmers well ahead of a financial crisis and support their transition to market-responsive, good food production. Laura also serves as the Vice Chair of the National Farm to School Network advisory board and as a member of Farm to Institution New England’s network advisory council. She holds a Bachelor of Arts in Italian and Art History from Bard College and lives outside of Providence, Rhode Island with her husband, two children, dog, two cats, and a pony named Schmidt.